0208 366 8476| info@bettymccaul.com

About us


At Betty McCaul Bridal Outlet all of our wedding dresses are discounted. Yes, you read that right, all of our wedding dresses are at up to 65% off of the retail price! We are able to bring you these amazing deals by sourcing ex- sample and discontinued wedding dresses and bringing them directly to you. We personally hand pick each dress to make sure that it is in great condition, so that you can have an exquisite wedding dress at huge savings!

The dresses that you see in store are the actual wedding dresses that we have on sale! We don't need to order these in so they are ready to take away with you on the day of purchase. We aim to offer sample sale prices with a boutique experience!



We believe that purchasing your dress at a great price shouldn't mean sacrificing your bridal experience. For that reason we run an appointment only service, with each of our appointments lasting up to an hour. This allows you the time, and privacy, to find your perfect wedding dress with your nearest and dearest. We can accommodate no more than two guests per bride on a weekend and evening, and three guests per bride on a weekday, as multiple opinions can make the experience confusing and rather overwhelming for the bride.

There is no charge for standard weekday, evening or weekend appointments- we simply ask that if you no longer need your appointment then you let us know 48 hours in advance so that we can offer it to another bride. If you have a larger bridal party and would like to visit on the weekend we also offer a small number of Premium appointments each weekend. These are on a first come, first serve basis and are limited to two per day. There is a charge of £25 for these but we book out the whole shop for your appointment allowing you to bring up to four guests.



We only have one of each design in stock, for this reason we strongly advise scheduling any other appointments at other stores you'd like to attend before you come and visit us. This puts you in an informed position to a make a decision on the dress during your appointment with us, rather than risking your favourite dress being sold whilst you attend other appointments.



As many of our dresses are ex-samples, the most common sizes are 12 and 14. The dress sizes generally range from a UK 8 to a 16, however you should bear in mind that bridal sizing can come up quite small. A sample dress can comfortably be taken down a couple of sizes by a reliable bridal seamstress.

If you require a larger size please do get in touch, as although we don't stock these as regularly we may have some available. We are able to recommend independent seamstresses who can assist with your alterations, or you are welcome to make your own alterations arrangements. Please bear in mind that although we can offer great discounted prices on the dresses, we are unable to do anything about the pricing of alterations- so please do factor this into your budget!



The retail prices of our dresses range from £750 to around the £2000 mark, meaning the majority of our wedding dresses are from £499- £1000, with a few above and below this. We have a huge range of dresses to suit any budget! Our accessories are sold at full price, with a few exceptions, and we have a great range to complete any bridal look.

We understand that weddings are expensive, to help you spread the cost we accept deposits on dresses over £500. Once you have paid for your dress you take it home with you ready for alterations, as unfortunately we don't have storage on site.