0208 366 8476| info@bettymccaul.com

About us


At Betty McCaul Bridal Outlet we've been bringing you an amazing selection of discounted designer wedding dresses for nearly five years! Every dress in store is discounted, and available to buy "off the peg" on the day of your appointment. Dresses start from as little as £499, and are up to 65% off of retail price!

We are able to bring you these amazing deals by sourcing ex- sample and discontinued wedding dresses and bringing them directly to you. We personally hand pick each dress to make sure that it is in great condition, so that you can have an exquisite wedding dress at huge savings!

The dresses that you see in store are the actual wedding dresses that we have on sale! We don't need to order these in so they are ready to take away with you on the day of purchase. We aim to offer sample sale prices with a boutique experience!



We've been busy over the last few weeks pouring over the government guidelines and conducting risk assessments because, as ever, safety is our main priority. That doesn't mean we can't have an amazing, fun time finding your perfect dress - just that our appointments will look a little different for a while!

We'll be offering both Virtual and In Store Appointments.



Virtual appointments are free and last around 30 minutes.

Via Zoom or Facetime we can find out more about you, your wedding and what you're looking for - and we can discuss it all without a mask on! In the relaxed environment of your home, with a glass of bubbly if you like, we can discuss where you're getting married, your vision for the day, how you want to look and feel in your dress... and it's ok if you don't have all the answers to these yet! If you've already tried some dresses then we can find out what you liked and didn't, and if you now have something specific in mind. Then we can show you around the boutique and begin to show you dresses based on your preferences before you book to visit us.


  • Appointments will run Tuesdays - Saturdays.
  • There will be a reduced number of appointments per day.
  • The boutique will be thoroughly deep cleaned before your arrival.
  • We kindly ask that you only bring one guest to your appointment. Unfortunately, we can't accommodate more than this due to social distancing, and we regret that we can't accommodate buggies and children for the moment.
  • We will only be running one appointment at a time, so you and your guest will have the boutique to yourselves!
  • We will be asking you and your guest to have a temperature check on arrival - don't worry, it's a contactless thermometer and will be cleaned after every use. Staff will also be having their temperature checked.
  • We will be asking you and your guest to wear a mask and disposable gloves. We will have both available, but if you wish to bring your own mask you are very welcome - we've seen some amazing Bride and Bride To Be designs on sites such as Etsy!
  • We will be practising social distancing within the boutique. When we need to help you into or out of your dress we'll have you facing away from us, whilst we all rock our PPE, so there will be no close face to face contact.
  • We will be implementing a £10 charge for appointments. The £10 is redeemable against any dress purchase on the day. There are three main reasons for our appointment fee:

*our reduced appointment capacity due to thorough cleaning and social distancing
*the increased costs due to PPE
*it encourages our appointments to be filled by brides who are seriously looking for their dress, and brides to keep their appointments, therefore ensuring that even with our reduced capacity, we can help brides who really want to find their dress fall in love with the one!

  • You will be able to try up to six dresses during your appointment, as the government guidelines tell us that dresses need to be quarantined for 48 hours following an appointment.
  • In addition to your appointment at the boutique, we'll be offering virtual pre- appointments. We can find out all about your wedding and what you're looking for, guide you through our selection of dresses and, if you'd like to, you can select two dresses to be put into quarantine 48 hours before your appointment to ensure they're available to try.
  • We know there may be more than one special person whose opinion you value when searching for your dress, so you are free to take as many photos, videos, Skype/Facetime/Zoom during your appointment. We just suggest consulting them to ensure they're available for the appointment you choose, due to the reduced number of appointments available.



We only have one of each design in stock, for this reason we strongly advise scheduling any other appointments at other stores you'd like to attend before you come and visit us. This puts you in an informed position to a make a decision on the dress during your appointment with us, rather than risking your favourite dress being sold whilst you attend other appointments.



As many of our dresses are ex-samples, the most common sizes are 12 and 14. The dress sizes generally range from a UK 8 to a 16, however you should bear in mind that bridal sizing can come up quite small. A sample dress can comfortably be taken down a couple of sizes by a reliable bridal seamstress.

If you require a larger size please do get in touch, as although we don't stock these as regularly we may have some available. We are able to recommend independent seamstresses who can assist with your alterations, or you are welcome to make your own alterations arrangements. Please bear in mind that although we can offer great discounted prices on the dresses, we are unable to do anything about the pricing of alterations- so please do factor this into your budget!



The retail prices of our dresses range from £750 to around the £2000 mark, meaning the majority of our wedding dresses are from £499- £1000, with a few above and below this. We have a huge range of dresses to suit any budget! Our accessories are sold at full price, with a few exceptions, and we have a great range to complete any bridal look.

We understand that weddings are expensive, to help you spread the cost we accept deposits on dresses over £500. Once you have paid for your dress you take it home with you ready for alterations, as unfortunately we don't have storage on site.